For men, the comparison to cars should be understandable here. There is the Indian two-seater Tata for 3,500.- in India and there is the Bugatti La Voiture Noire bought by a resident of Switzerland for 17,000,000.-. You can commute to work, visit friends and even go to the sea in Monaco with both, but there is still a difference. And it's not just that it's easier to find a parking spot for the Tata.
The production cost of a cheap suit made from synthetic materials and low-cost components in mass production in Asian or African countries with cheap labor does not exceed 5.-. When you pay 100.-, you are mostly paying for logistics, advertising, the seller's administrative expenses, customs duties and local taxes, plus the markup. Usually, but not always, such a suit is poorly tailored and finding one that fits your figure well is a matter of luck. Even in this case suits made using cheap technology cannot hold their shape for long and soon start to look more like a sack than a suit.
If a mass-produced suit can be made with just two hours of a seamstress's time, higher-quality suits require much more handwork and a high-quality suit will take between 40 hours (with minimal mechanization where handwork does not affect quality) and 120 hours (for special orders with a large number of complex elements and a very difficult client's figure) of work by a skilled tailor. A more standard suit will require 60 hours of handwork. And that's just the tailor. There is also expensive fabric, pattern development, equipment and all the same expenses we listed for a cheap suit, but with higher demands and therefore higher costs.
This is how we get the cost dependence on the place of production. In low-cost European countries a tailor without a famous name but capable of making a good suit costs from 9.- per hour including taxes. For a suit made from the cheapest Super 100 wool with a viscose lining the fabrics and fittings will cost from 160.-. In total, for 40 hours of work and materials, we will pay 520.-
Now you can check many offers yourself. A tailor of this level in China, Vietnam, or Thailand costs from 4.-/hour. Can you buy a quality suit made there for 250.- with delivery? Obviously not.
For a long time, Italian suits have been popular in Switzerland. Italy has indeed traditionally produced a huge amount of high-class fabrics. Historically, it made sense to sew quality suits there. Unfortunately, young people in Italy are increasingly less interested in the hard work of tailoring and many tailors are retiring without passing on their skills to apprentices. More and more often an "Italian suit" in Switzerland is not high quality but a marketing ploy for a trusting buyer. The classic "sartorialist" tailors a suit in the standard 60 hours and values his work at minimum 30-40 euros/hour, making no more than three suits a month. The real waiting time for such a specialist is from 3 to 18 months. Considering the fabric, taxes and retail markup, in Switzerland, such a suit can be bought for a minimum of 5,000.-, but more and more often, even for this price, you will only be offered a bottle of champagne, good Italian fabrics and a familiar name.
In expensive and very expensive suits an important component of the price is the fabric and fittings. Vicuna wool from the most expensive fabric producers can require you to spend 20,000.- just on the main fabric for the suit. Special wear-resistant linings with high silk content, handmade buttons and other such "little things" can cost another 1,000.-
Well, you might say, the cost of a tailor without a famous name in Switzerland is 45.-/hour, while world-renowned tailors from Savile Row charge up to 100.-/hour, so even if they make me a suit from vicuna wool, it shouldn't cost 50,000.-. Unfortunately, you're right. Very often, the high price is not due to what you receive, but to the brand, the cost of renting a store on Bahnhofstrasse or the greed of the seller.
It's good that you now understand what makes up the price of a good suit. Whether to pay for the name and local production is a decision everyone makes for themselves. After all, when you’ve paid a lot of money not for a beautiful legend but for a good suit it always gives you the corresponding feeling.